Consuming Kids: The Commercialization of Childhood New Documentary Film Premiering in Northampton (2009) “The consumer embryo begins to develop during the first year of existence.  Children begin their consumer journey in infancy.  And they certainly deserve consideration as consumers at that time.“ – James U. McNeal | Pioneering Youth Marketer This unsettling quote by a “Pioneering Youth Marketer” opens the critically-acclaimed new documentary film, Consuming Kids: The Commercialization of Childhood. Produced locally… Read More