GUSTAFER YELLOWGOLD
At the Florence Civic Center
Sunday, Dec. 9th @ 4:30pm

The critically acclaimed multimedia musical moving book, The Gustafer Yellowgold Show, returns to the Pioneer Valley with a performance at 4:30 p.m. on Sunday, December 9 at the Florence Civic Center, off Route 9 (next to the Lilly Library) in Florence, MA, hosted by the Valley Free Radio program, Spare the Rock, Spoil the Child.

Brainchild of artist/songwriter/performer Morgan Taylor, Gustafer Yellowgold concerts are a unique blend of live music and moving image, projected in vivid color onto a big screen. The minimally animated illustrations are accompanied by Taylor’s catchy and original story-songs for a truly different multimedia experience that entrances children and adults alike. As always, Morgan Taylor will bring his distinctive brand of humor to the show, as he interacts with his often verbally inquisitive audience.

Gustafer Yellowgold is a friendly creature who came to Earth from the Sun and has an interesting magnetism for making friends with some of Earth’s odder creatures. His best friend is Forrest Applecrumbie. the smartly dressed Pterodactyl, with whom he built a small cottage-style home on the edge of an uncharted wooded area in Minnesota. Gustafer has a pet eel named Slim (short for Slimothy) and a dragon named Asparagus who lives in his fireplace. For recreation, he enjoys punching cheese.

Since his creation in 2005, Gustafer Yellowgold has become an international phenomenon, praised by Newsweek as “full of great pop tunes and hand-drawn animation about a li’l fella from the sun.” The Chicago Tribune enthused, “Gustafer Yellowgold has made kids’ music so cool that teenagers and ultra-hip bands such as Wilco want to get in on the act … A shiny blend of pop art and pop tunes.”

Possessing an unusual crossover appeal, The Gustafer Yellowgold Show has performed as the support act for Wilco and The Polyphonic Spree, as well as headlining kids’ venues all across the U.S., in London, and even in Seoul, Korea! Morgan Taylor’s other projects include playing bass for The Autumn Defense (featuring John and Pat from Wilco), as well as a recording project with Tony Award winning songwriter Duncan Sheik.

Gustafer Yellowgold’s Wide Wild World, released in March 2007, is a 2007 NAPPA Gold winner and an official selection of the KIDS FIRST! Film and Video Festival. A second DVD/CD set, Gustafer Yellowgold’s Have You Never Been Yellow?, released in October 2007, is the first-place winner of the 2007 Fids & Kamily Awards, modeled on the Village Voice’s Pazz & Jop Poll.

• Tune in to the Hilltown Family Variety Show on Tuesday, December 11th at 7pm as Morgan Taylor of Gustafer Yellowgold does a guest DJ set with co-host Persephone, and discover how you can win their music and the T-Shirt they submitted to the HFVS T-Shirt Review.
• Tune in to the Fids & Kamily Awards Episode on the Hilltown Family Variety Show, featuring all the winners of the F&K Awards, including Gustafer Yellowgold.
• Click here to read about Gustafer Yellowgold’s performance at Flywheel in Easthampton, MA last February.